Barcelona, the city of exquisite palaces, cathedrals, monuments, museums and other gorgeous architectures, is going to witness the most popular mobile technology fair, this year. Just a few more days and the curtains will rise, the lights will flood the stage, hundreds of cameras will flash from all directions and the audience will eagerly wait to see what the GSMA Mobile World Conference, 2009, has in store for the mobile phones industry this year. With a huge line of sponsors, topped by LG and with Adobe, Cisco, Huawei, Nokia Seimens and many more following behind, this event is bound to be a grand success.

Mobile technology has undergone an ocean of change. Today's mobile phones can do a lot more than just transporting your voice from one place to another. The whole world is brought into your hands with a mobile phone. Taking pictures, shooting videos, listening to music, watching videos, browsing the Internet and much more can be achieved.

Innovation is an essential tool to keep technology on its heels. Giving due recognition to innovation, the GSMA Mobile Innovation Market will present the exciting 3-day Mobile Innovation session. The topics of discussion would be the most innovative among the following 5 categories - Carrier Infrastructure or Platform, Mobile Application in a Vertical Market, Consumer Application or Service, "True Mobile Start Up" and Wireless Device Centric Technology. The best innovators, who would be shortlisted through a stringent judging process, will be eligible for participation. They will be subjected to the Dragon's Den, where they will have to face the tough questions put forth by the panel of experts. The winners of this session will then have to battle it out against the previous winners, for the title of "Global Champion".

Discussions, presentations and informative debates will be conducted by the Mobile Application Developer Garage on how new ideas and innovations can be developed to improve already existing applications. The attendees will be able to interact with the experts directly. They can witness the creation of applications using the Mobile Application Challenge as well.

The agenda also includes top officials of leading mobile companies presenting their points of view on the current economic conditions and how the mobile phone industry is affected by this. Among the speakers will be Cesar Alierta of Telefonica, Vittorio Colao of Vodafone and Rob Conway of GSMA to name a few. Another important aspect that will be talked about is the Mobile Ecosystem, with key speakers being Steve Ballmer of Microsoft Corporation , Olli-Pekka Kallasvuo of Nokia, Ralph de la Vega of AT&T Mobile and Walt Mossberg of Wall Street Journal. A session on business in the mobile phone industry, growth perspectives with case study examples will be held too, with leads from Nokia, Qualcomm, Telstra, BT, RIM, Cisco, Microsoft Corporation and others sharing their invaluable experience and knowledge.


The advancement in mobile technology has had its impact on almost all other fields. A session on how the Public sector has been influenced by mobile technology will also be held. The scope of the mobile phone industry along with upcoming challenges will also be talked about. A session on how operators can employ and evolve newly developing features like VoIP over 3G networks, embedded broadband products, Femtocells and others, also ensuring that their customers accept these solutions, will be touched upon too. Apart from these, many more presentations, demos and discussions regarding various other aspects of the mobile phone technology will be held as well. Many new mobile phones will also be unveiled and their leading-edge technologies will be flaunted during the 4 days.

The mobile technology world is eagerly awaiting the 16 of February, 2009, for GSMA Mobile World Conference to embark on its 4 day journey. Let's all wait and watch what's kept in store. The count-down has begun "5, 4, 3, ....".

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