
As many as 6.8 million Google and Apple smartphones were activated on the Christmas Day of the year. This is 353% more than the daily average of around 1.5 million units. Apple's 'iPhone 4S' had a significant sale despite being costlier than the Android handsets of Samsung and HTC.
Mobile data firm, 'Flurry' expects not less than one billion apps to be downloaded globally during the holiday period.
Andy Rubin of Google stated that about 3.7 million devices with Android operating system were commissioned on Christmas Eve and on Christmas Day. In fact, every day 700,000 new Android users are emerging everyday.
Mobile analyst Francisco Jeronimo remarked that though Apple phones will hold the sway in the quarter, Android phones will take over in the following quarters, and their market share will hike to 50% globally in the long run.
About 242 million apps were downloaded on the Christmas Day and 150 million apps on the Christmas Eve, in the case of both the platforms put together.
Facebook Messenger, Skype and WhatsApp are among the top ten free downloads on iTunes and Android.
As per an IBM data, on the Boxing Day, mobile traffic accounted for not less than 20% of the total visits and 16% of the spending on the websites of reputed UK retailers.
As far as online shopping is concerned, Apple customers were on top with 8% through iPhone and 7.5% through iPad. Android phone users' share was 4%.