Samsung introduces low Cost handset
Samsung has launched a low price solution mobile phone that is designed specially for the cost-conscious users of mobile phone in Nigerian.

The latest Chief Hero E1500 handset of dual-SIM is also a new smartphone which is compatible with GPRS dual-band technology as well as powered by1000mAh rechargeable battery that offers talk time of 11 hours and standby time of 550 hours.

Mr. Abiodun Odejayi who is Head of Marketing of Samsung Electronics in West Africa while speaking at the release of the handset in Lagos at the Samsung Experience Store reiterated that the commitment of the company is to deliver mobile handsets that will suit the particular resources and need of the people in Nigeria as well as for the entire Africa.

Mobile phones are very quickly becoming the main part of our lifestyle, while most of the consumer wish to access to features, content and also activities like music, video and gaming anywhere and at anytime on their handsets, according to him.

He further continued that at Samsung, they understand that customer consumption and habit patterns are altering so they work to slick up the mobile handsets and deliver same smartphone experiences for the future mobile phone customers.

He also said that the new Chief Hero E1500 handset is a Java-enabled handset which has TFT display screen of 1.8 inch, FM radio and MP3 was designed in order to offer the great mobile browsing experience to its consumers at a competitive cost.

He said that the content of the new smartphone involves access to the internet content as well as social network service like Twitter, Yahoo and Facebook. The new handset is enhanced with embedded good multimedia application and preloaded Eskimi Link, it also have multilingual features which will allow the consumers to send both multimedia message and text messages in some of the Nigerian languages.

Mr. Ojo also highlighted the reliability and durability of the phone. He further added that the dual-SIM ability of the device allows the consumer to have the benefit of different types of pricing deals from two different networks.

He said that whether the user wish to take the benefit of different price deals from the two different network operators and if the user wishes to keep separately their personal and business calls, the new Chief Hero E1500 of Samsung offers the facility of the two mobile handsets with the use of single Dual-SIM mobile phone.

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