The much awaited Apple iPhone 4 smartphone is already a hot property at the stores across the United Kingdom, just days following its worldwide launch last Thursday.

The high street mobile phone retailers of the United Kingdom have reported massive demand for the mobile phone that had gone on sale ten months after its black version, owing to manufacturing issues.

Mobile Today was told by the retail staff that the White variant of the Apple iPhone has boosted the total iPhone sales even further with consumers craving and scrambling to get their hands on the mobile phone.

It was also reported by a number of retailers that they have begun stocking share among their branches for combating low stock levels.

A spokesman for Phones 4U said that the Apple iPhone 4 White mobile phone was doing really great although not as good as the times when the orginal Apple iPhone 4 was launched. He added that nevertheless, the phone was a best seller at present.